Model Agency Guide by Tru Talent Management
Every modeling agency has different views of their roles in a models career path. That difference may lie within the experience of the owner or leaders of the modeling agency. Typically a modeling agency is a company that represent models that are looking for work in the fashion industry.
Modeling agencies and managers provide business support services to the models they manage i.e., advertising, PR, accounting and legal support in the form of standard contracts. Understanding modeling contracts is a key component to being successful in the modeling industry. Contracts can be confusing for new models and having someone with your goodwill in mind to review contracts is very important.
All contracts should be covered by a written agreement. Do not rely on a hand shake or someone’s word. Too many models don’t get what they agreed upon and have no documentation to fall back on. All contracts and agreements should always be read over by a lawyer before ever being signed. In the modeling world, legal documents define each party’s rights and obligations.
Top agencies work with big-budget advertising agencies and fashion designers. They invest money into developing their talent so they can increase their status within the modeling industry. These agencies will help train new models, get test shoots, layout portfolios, and other printed materials models need. They take care of finding you work, booking the jobs, bill for the jobs and eventually write a check for the work you do. Once you are in an agency like this all you have to worry about is following instructions and fine tuning your modeling.
Because modeling is a very competitive, fast moving business that extends beyond the traditional 9 to 5, an agency generally conducts business ’round the clock’ to handle emergencies, such as cancellations or rush jobs. Most agencies have a service or an operator to direct emergency contact after hours.
Taking your time while selecting what modeling agency is right for you will help you avoid modeling scams. Scam artists and untrustworthy agencies generally demand long-term contracts up front and use high-pressure tactics to con models into committing to high-commission percentages or signing over unnecessary rights.
An example of a modeling scam is when an agency claims to have work but really what they are doing is trying to sell photo shoots and modeling courses to aspiring models. A legitimate agency should only make profit off agency commissions.
Find out if you are ready for the modeling industry by contacting Tru Talent Management a full service agency with your goodwill in mind.

